Attitude (new formulation)


Axiology lipstick Attitude is a vibrant and velvety hot pink with slight cool undertones.

Payoff: Soft Cream; medium pigment with some opacity.

Axiology vegan lipstick delivers on color and texture while nourishing lips with the cleanest, most hydrating ingredients. Some of our go-to power players are avocado butter, coconut oil and grapeseed oil. Every shade is made with earth-derived pigments for color that stays on lips without harming you, animals or the planet.

Peta Certified.


Synthetic Fragrance Free. Gluten Free. Dye Free. Palm Oil Free.

Attitude contains Synthetic Fluorphlogopite.


4 gr

Apply to lips. Swipe once for light application, swipe twice for bold. Colors are also mixable, try various colors together. A sheer balm is a great layering tool to top a rich cream shade.

Organic Cocos Nucifera (Coconut) Oil, Organic Ricinus Communis (Castor) Oil, Organic Persea Gratissima (Avocado) Butter, Euphorbia Cerifera (Candelilla) Wax, Organic Persea Gratissima (Avocado) Oil, Organic Vitis Vinifera (Grape) Seed Oil, Tocopherol (Vitamin E) Oil, Helianthus Annuus (Sunflower) Seed Oil, Organic Citrus Sinensis (Orange) Oil, Limonene, Sambucus Nigra (Elderberry) Extract, Organic Azadirachta Indica (Neem) Oil.

May Contain/Peut Contenir: Mica (CI 77019), Titanium Dioxide (CI 77891), Tin Oxide (CI 77861), Iron Oxide (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Synthetic Fluorphlogopite, Silica, Kaolin - Illite (Red Clay).

Attitude contains Synthetic Fluorphlogopite.


What is the difference between sheer balms, soft creams, and rich creams?

Sheer balms will provide the lightest amount of color, most like a tinted lip balm. Soft creams have medium pigment payoff and rich creams have the most pigment payoff for an opaque finish.

Can you help me find a lipstick that will look good on me?

Absolutely! Please send us an email to with a photo of yourself and let us know what colors you are most comfortable in.

Are Axiology pigments nano-particle sized?

Axiology does not use nano-particle sized pigments in our products.

Does Axiology use preservatives in their lipsticks?

Axiology does not use any synthetic preservatives in their products but they do use natural preservatives which are elderberry extract and neem oil.

What is the shelf life of the Axiology products?

17 months.

Is Axiology packaging recyclable?

All Axiology boxes are recyclable as well as compostable. The Axiology lipstick tubes are aluminum and can be recycled. Unfortunately, Axiology’s crayon packaging is not recyclable.

Does Axiology give back?

Axiology donates to animal welfare organizations such as our local humane societies, animal sanctuaries, and the Orangutan Foundation.

All products offered by Reina Organics are delivered with our Satisfaction Guarantee.

We offer only the very best beauty brands in the world and we know our products will deliver the results promised.

In fact, we’re 100% confident your Reina Organics treats will make you swoon.

If for any reason however you’re not completely satisfied with your Reina Organics purchase, we will refund your money. No questions asked.

Simply email us at connect (at) for a Return Number and send us your product back.

Here at Reina Organics we have everything you need to choose a lipstick online.

Free lipstick shade advice
Send us an email at with your photo as well as telling us which colors you feel comfortable wearing and we'll select the best lipstick shades for you.

Get samples first
You can try a shade prior to purchasing the lipstick - as part of our complimentary sample service or as part of our Sample Kit makeup.

Request swatches
Drop us an email or send us a message via Instagram or Facebook and we'll swatch the colors you're interested in.

100% satisfaction guarantee
All our products, lipsticks included, are delivered with our 100% Satisfaction Guarantee. If you're not satisfied with your lipstick, we will refund you for it, even if you’ve used it.

We do however ask you to first test the color(s) purchased by using the sample of the purchased shade we add with every lipstick color ordered. Used products go to waste when returned.

All displayed prices are inclusive of VAT but exclusive of delivery charges.